MediaTek
Role: Senior Designer
Agency: MCCGLC
Year: 2023
Agency: MCCGLC
Year: 2023
For the MediaTek brand refresh project, I was brought in to lead and collaborate closely with the team to develop new guidelines and a range of design assets for the client. This involved creating high-level presentations, a brand book, and various print and digital materials. Additionally, we explored and designed a comprehensive system to integrate the new brand elements across all real-world applications, including large-format expos and events, digital and print media, film, and more.
